WENDY’S: WEDNESDAY’S
Confession: We may have snapped twice when our client Wendy’s and their partner Netflix asked us to conjure up something dark and delicious for the Season 2 premiere of “Wednesday.” So, we transformed a typical Wendy’s in Los Angeles into something fans had been dying to experience.
For one day only, the gates of Nevermore creaked open, drawing cars into iconic and unsettling scenes from the show. And the menu was predictably grim: Rest in 10-Piece Nuggets, four inferno-inspired Dips of Dread, a Raven’s Blood Frosty, and a side of Cursed & Crispy Fries. Fans lined the streets like a funeral procession to get a first taste.
If you left without the desire to learn cello, a death stare, or a newfound disdain for color, you probably weren’t there at all.